As the bitcoin currency continues to be dispersed into the ecosystem, there need to be more places where people can spend it. At this moment, most merchants look to avoid taking on increases in perceived risk or additional accounting processes, leaving them hesitant to institute their own form of bitcoin acceptance.
This is where Coin.co comes in—making the process simple by seamlessly integrating with a company's existing checkout process. This can mean additional opportunity for the business by tapping into a new consumer base, as well as increased payment method options to welcome new revenue.
To see the full scope of Coin.co and its capabilities: